Stephen Curry Signs Long-Term Partnership with Li‑Ning in Move to Expand Curry Brand Globally Stephen Curry Li‑Ning partnership announced as a long-term agreement to co-develop shoes, apparel and lifestyle products, …
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brand
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Business
BYD confirms Wang Leehom becomes shareholder in Denza luxury brand
by Sato Asahiby Sato AsahiWang Leehom Becomes BYD Shareholder in Novel Celebrity-Brand Deal Wang Leehom becomes a BYD shareholder after serving as the face of Denza, spotlighting equity-based celebrity endorsements in China’s competitive auto …
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Business
Don Quijote operator PPIH to launch low-cost EDRP private brand in June
by Sato Asahiby Sato AsahiPPIH to Launch Low-Cost EDRP Private Brand in June to Keep Don Quijote Prices Low Pan Pacific International Holdings (PPIH) will launch a low-cost private brand, EDRP, in June using …